




{"id":44499,"date":"2025-05-21T14:34:51","date_gmt":"2025-05-21T12:34:51","guid":{"rendered":"https:\/\/ecoprod.com\/cofiloisirs-annonce-un-soutien-financier-de-500-000-e-pour-les-productions-labellisees-ecoprod\/"},"modified":"2025-06-05T17:23:40","modified_gmt":"2025-06-05T15:23:40","slug":"cofiloisirs-annonce-un-soutien-financier-de-500-000-e-pour-les-productions-labellisees-ecoprod","status":"publish","type":"post","link":"https:\/\/ecoprod.com\/en\/cofiloisirs-annonce-un-soutien-financier-de-500-000-e-pour-les-productions-labellisees-ecoprod\/","title":{"rendered":"Cofiloisirs Announces \u20ac500,000 in Financial Support for Productions that have received the Ecoprod Label"},"content":{"rendered":"\n<p> Two new financial incentives have been presented at the Cannes Film Festival to support productions in their sustainability journey. In addition to the <a href=\"https:\/\/ecoprod.com\/en\/cnc-announces-the-prime-rse-a-csr-bonus-for-more-responsible-productions\/\">\u201cPrime RSE+\u201d<\/a> announced by the national film fund CNC, Cofiloisirs launched a new large-scale initiative that will encourage more socially and environmentally responsible practices in the film and TV industry.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-a-dedicated-fund-for-green-production\"><strong>A Dedicated Fund for Green Production<\/strong><\/h5>\n\n\n\n<p>At the 2025 Cannes Film Festival, <strong>Cofiloisirs<\/strong><sup data-fn=\"efc638b2-7df2-4d4e-a7e2-0dc284503297\" class=\"fn\"><a id=\"efc638b2-7df2-4d4e-a7e2-0dc284503297-link\" href=\"#efc638b2-7df2-4d4e-a7e2-0dc284503297\">1<\/a><\/sup>, a subsidiary of BNP Paribas, announced the creation of a <a href=\"https:\/\/group.bnpparibas\/actualite\/cannes-2025-la-passion-cinema-de-bnp-paribas\">major financial support mechanism<\/a>: a \u20ac500,000 fund to reward projects engaged in sustainable production practices.<\/p>\n\n\n\n<p>Each year, <strong>five Cofiloisirs-financed projects that have been certified with the Ecoprod Label will receive a \u20ac20,000 bonus<\/strong>. The bonus will be allocated to the five highest-scoring feature films or series.<\/p>\n\n\n\n<p>This initiative, which will run for the next 5 years, aims to support and highlight the most ambitious efforts to reduce environmental impact in audiovisual production.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-a-scheme-based-on-the-ecoprod-label\"><strong>A Scheme Based on the Ecoprod Label<\/strong><\/h5>\n\n\n\n<p>This new mechanism is built entirely around the <a href=\"https:\/\/ecoprod.com\/en\/ecoprod-label\/\">Ecoprod Label<\/a><sup data-fn=\"001140fa-f2a7-4f04-98fb-edc2df518a26\" class=\"fn\"><a id=\"001140fa-f2a7-4f04-98fb-edc2df518a26-link\" href=\"#001140fa-f2a7-4f04-98fb-edc2df518a26\">2<\/a><\/sup>, the French certification for sustainable film and TV production, developed with the support of <a href=\"https:\/\/communication-responsable.ademe.fr\/label-ecoprod\">ADEME<\/a><sup data-fn=\"6a66b051-9f0d-43f6-90d1-d28b3eec57b7\" class=\"fn\"><a id=\"6a66b051-9f0d-43f6-90d1-d28b3eec57b7-link\" href=\"#6a66b051-9f0d-43f6-90d1-d28b3eec57b7\">3<\/a><\/sup><a href=\"https:\/\/communication-responsable.ademe.fr\/label-ecoprod\"> <\/a>and audited by the independent body <a href=\"https:\/\/certification.afnor.org\/en\/environment\/label-ecoprod\">AFNOR Certification<\/a><sup data-fn=\"39427b5a-e3a3-46bc-bcc7-2235a6e9c6ec\" class=\"fn\"><a id=\"39427b5a-e3a3-46bc-bcc7-2235a6e9c6ec-link\" href=\"#39427b5a-e3a3-46bc-bcc7-2235a6e9c6ec\">4<\/a><\/sup>. The Ecoprod Label lists 85 actions to help productions reduce their environmental impact\u2014from pre-production to post-production.<\/p>\n\n\n\n<p>The first productions that will be granted the bonus will be announced in early 2026.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-in-line-with-the-cnc-s-prime-rse\"><strong>In Line with the CNC\u2019s Prime RSE+<\/strong><\/h5>\n\n\n\n<p>This new initiative complements the recently announced <a href=\"https:\/\/www.cnc.fr\/professionnels\/communiques-de-presse\/transition-ecologique--le-cnc-cree-la-prime-rse-un-dispositif-inedit-pour-les-productions-responsables_2392338\">Prime RSE+<\/a> from the Centre national du cin\u00e9ma et de l\u2019image anim\u00e9e (CNC), France\u2019s national film fund<sup data-fn=\"77c95b20-13af-4e9f-8bda-b2cb442768a0\" class=\"fn\"><a id=\"77c95b20-13af-4e9f-8bda-b2cb442768a0-link\" href=\"#77c95b20-13af-4e9f-8bda-b2cb442768a0\">5<\/a><\/sup>.<\/p>\n\n\n\n<p>Starting in 2026, the CNC will award a \u20ac28,000 bonus to live-action productions that meet Level 2 of the AFNOR SPEC 2308, the national standard for sustainable film and TV production, on which the Ecoprod Label is fully aligned.<\/p>\n\n\n\n<p>With this bonus Cofiloisirs reinforces the overall ecosystem of support available to productions, bridging public policy and private financing to accelerate the industry\u2019s ecological transformation.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-ecoprod-supports-the-industry-s-transition\"><strong>Ecoprod Supports the Industry\u2019s Transition<\/strong><\/h5>\n\n\n\n<p>Ecoprod welcomes this bold, structural initiative and continues to stand alongside producers, institutions, broadcasters, and financiers to make the ecological transition of the audiovisual sector a reality.<\/p>\n\n\n\n<p>This new financial support recognizes the work already done by committed productions and sends a strong message to the entire industry: green production is no longer optional\u2014it\u2019s a chance to reimagine how we create.<br><\/p>\n\n\n<ol class=\"wp-block-footnotes\"><li id=\"efc638b2-7df2-4d4e-a7e2-0dc284503297\">\u00a0Cofiloisirs is a specialized financial institution that supports the French film and audiovisual industry. It helps producers access funding by partnering with both public and private stakeholders. <a href=\"#efc638b2-7df2-4d4e-a7e2-0dc284503297-link\" aria-label=\"Jump to footnote reference 1\">\u21a9\ufe0e<\/a><\/li><li id=\"001140fa-f2a7-4f04-98fb-edc2df518a26\">The Ecoprod Label is a voluntary certification that helps audiovisual productions measure and improve their environmental impact, offering a rigorous, transparent, and credible framework. <a href=\"#001140fa-f2a7-4f04-98fb-edc2df518a26-link\" aria-label=\"Jump to footnote reference 2\">\u21a9\ufe0e<\/a><\/li><li id=\"6a66b051-9f0d-43f6-90d1-d28b3eec57b7\">ADEME is France\u2019s national agency for ecological transition. It supports innovation and policy across all sectors. <a href=\"#6a66b051-9f0d-43f6-90d1-d28b3eec57b7-link\" aria-label=\"Jump to footnote reference 3\">\u21a9\ufe0e<\/a><\/li><li id=\"39427b5a-e3a3-46bc-bcc7-2235a6e9c6ec\">AFNOR Certification is an independent auditor that ensures standards like the Ecoprod Label are applied consistently and reliably. <a href=\"#39427b5a-e3a3-46bc-bcc7-2235a6e9c6ec-link\" aria-label=\"Jump to footnote reference 4\">\u21a9\ufe0e<\/a><\/li><li id=\"77c95b20-13af-4e9f-8bda-b2cb442768a0\">The CNC funds, regulates, and promotes the French audiovisual industry. It also plays a key role in driving the sector\u2019s ecological transition through financial incentives and strategic programs. <a href=\"#77c95b20-13af-4e9f-8bda-b2cb442768a0-link\" aria-label=\"Jump to footnote reference 5\">\u21a9\ufe0e<\/a><\/li><\/ol>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two new financial incentives have been presented at the Cannes Film Festival to support productions in their sustainability journey. In addition to the \u201cPrime RSE+\u201d announced by the national film &#8230; <a title=\"Cofiloisirs Announces \u20ac500,000 in Financial Support for Productions that have received the Ecoprod Label\" class=\"read-more\" href=\"https:\/\/ecoprod.com\/en\/cofiloisirs-annonce-un-soutien-financier-de-500-000-e-pour-les-productions-labellisees-ecoprod\/\" aria-label=\"Read more about Cofiloisirs Announces \u20ac500,000 in Financial Support for Productions that have received the Ecoprod Label\">Read more<\/a><\/p>\n","protected":false},"author":121,"featured_media":44195,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"[{\"content\":\"\u00a0Cofiloisirs is a specialized financial institution that supports the French film and audiovisual industry. It helps producers access funding by partnering with both public and private stakeholders.\",\"id\":\"efc638b2-7df2-4d4e-a7e2-0dc284503297\"},{\"content\":\"The Ecoprod Label is a voluntary certification that helps audiovisual productions measure and improve their environmental impact, offering a rigorous, transparent, and credible framework.\",\"id\":\"001140fa-f2a7-4f04-98fb-edc2df518a26\"},{\"content\":\"ADEME is France\u2019s national agency for ecological transition. It supports innovation and policy across all sectors.\",\"id\":\"6a66b051-9f0d-43f6-90d1-d28b3eec57b7\"},{\"content\":\"AFNOR Certification is an independent auditor that ensures standards like the Ecoprod Label are applied consistently and reliably.\",\"id\":\"39427b5a-e3a3-46bc-bcc7-2235a6e9c6ec\"},{\"content\":\"The CNC funds, regulates, and promotes the French audiovisual industry. It also plays a key role in driving the sector\u2019s ecological transition through financial incentives and strategic programs.\",\"id\":\"77c95b20-13af-4e9f-8bda-b2cb442768a0\"}]"},"categories":[192,194],"tags":[],"class_list":["post-44499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-top-news","category-they-take-action","masonry-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"mb":[],"mfb_rest_fields":["title"],"_links":{"self":[{"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/posts\/44499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/users\/121"}],"replies":[{"embeddable":true,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/comments?post=44499"}],"version-history":[{"count":2,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/posts\/44499\/revisions"}],"predecessor-version":[{"id":44502,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/posts\/44499\/revisions\/44502"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/media\/44195"}],"wp:attachment":[{"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/media?parent=44499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/categories?post=44499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ecoprod.com\/en\/wp-json\/wp\/v2\/tags?post=44499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}