Ecoprod Label
Certify your production ! The Ecoprod Label aims to highlight audiovisual projects distinguished by their ambitious environmental initiatives and actions.
A complete, free reference tool to reduce the environmental impact of your production process. It is available worldwide for any kind of live-action production : film, series, advertisement, TV program, music video,…
A complete, free reference system
- A comprehensive guide to reduce the production impact of a production at all stages and in all departments, available worldwide.
- A common set of 80 sustainable actions for the film, audiovisual, and advertising sectors listed in a free reference framework.
- A tool to assess the sustainability level of your production with the Ecoprod Label score : to be eligible for the Ecoprod Label, a production must achieve a score of over 65% and validate the eight mandatory criteria outlined in the reference document.
- A solid certification scheme through an audit conducted by an independent third party, AFNOR Certification.
A global standard for green production
The Ecoprod Label reference framework stems from extensive consultations with industry professionals and environmental experts, and is based on the expertise, studies and data collected by Ecoprod and its partners over the past 15 years. The Ecoprod label is supported by ADEME (French Agency for Ecological Transition), and audited by AFNOR Certification.
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What are the benefits ?
A commitment for a more sustainable production process
An independent certification scheme
Involving your team in the green production process
Communicating your commitments to stakeholders
Leading innovation for our industry
Complying with sustainability standards
A four-stage certification process
01. Before shooting
APPLICATION FORM
I calculate my eco-score and obtain a score ≥ 65%. Contact Afnor Certification to sign up for a certified label. I choose my certification scheme (Performance or with Commitment phase) according to the type of project.
02. During shooting
EVALUATION
I complete the reference grid and send it to the auditor. The auditor verifies the criteria (on site or on file) and produces an initial assessment report.
03. After shooting
FINAL REPORT
I complete the repository with the final proofs of completion (final carbon footprint, post-production proofs, etc.). The auditor produces a final evaluation report.
04. Obtention du Label
CERTIFICATION AND COMMUNICATION
Following Ecoprod’s positive opinion, Afnor Certification issues a certification certificate with the score obtained, and the Label logo. Now that my approach has been certified, I can communicate about my commitment and best practices !
What they have to say about the Label
The decision to certify the campaign was made at the very start of the project, by mutual agreement between the RATP and Havas teams, supported by A better Prod. Few poster campaigns have been awarded such certification to date : this one is a first in itself ! Thanks to its high standards, the certification has enabled the teams to become aware of the impact of production, and to put in place best practices for this and future campaigns.
Marion
Senior Impact Manager – Havas
This eco-responsible approach requires rigorous planning right from pre-production, enabling every decision to be guided by its environmental impact. The concrete actions taken not only help to conserve resources, but also inspire the team to adopt and value sustainable practices.
Simon
Eco Production Advisor
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Hassan
Head of special effect at Canal + production
Calculate your artwork’s eco-score
With Carbon’Clap, you can measure the carbon footprint of your works and manage your eco-production process: the Ecoprod Label reference framework is integrated into the tool, enabling you to identify the actions you need to take to reduce your impact, calculate your eco-score and prepare for certification.
