Ecoprod Label
The Ecoprod Label certifies that a film, audiovisual or advertising production has been produced in an environmentally responsible manner. It is based on a set of guidelines listing the measures to be adopted to reduce a production’s environmental impact.
Each criterion met earns points and helps determine your project’s green-production score. It serves a dual purpose: as an educational self-assessment tool or as a rigorous certification audited by AFNOR Certification.
The Ecoprod Label is the only French label dedicated to green-production that is audited by an accredited independent third-party body.
This Label of excellence is supported by ADEME.
In the spotlight
All of a Sudden
Cinéfrance Studios, Office Shirous et Bitters End, Heimat Films, Tarantula
Feature Film
A comprehensive & free set of guidelines
The Ecoprod Label is based on a free set of guidelines designed to suit all types of live-action productions (feature films, series, single-episode TV fiction, documentaries, non-scripted programmes, adverts, short films). It comprises 85 criteria, 7 of which are mandatory.
All stages of production are taken into account, divided into 12 areas of action (depending on the type of project, some criteria may not apply):
- Production and commitment
- Awareness-raising and training
- Editorial
- Offices
- Filming locations
- Sets, construction and props
- Costumes, make-up, hair
- Travel
- Production logistics
- Technical production resources
- Post-production and technical logistics
- Quality of working life, Inclusion, Gender balance, Anti-discrimination
Each criterion is weighted: you are free to calculate your own green-production score. You are eligible for the Ecoprod Label if your score is above 65% (70% for certification with a Commitment phase): you can then request an audit from AFNOR Certification to obtain your certification.
A Label of excellence
The criteria for the Label were defined in consultation with industry professionals and environmental experts. They are based on the expertise, research and data gathered by Ecoprod and its partners over the past 10 years. Furthermore, these criteria have been assessed as part of the most extensive impact study on green-production ever conducted, demonstrating a reduction in emissions of up to 41% for the highest-emitting areas. The Ecoprod Label is supported and validated by ADEME, and audited by AFNOR Certification, an accredited independent third-party body.
The Ecoprod Label is consistent with international audiovisual green-production labels and the requirements of SPEC 2308 – Responsible Film, Audiovisual and Advertising Production, championed by the CNC and the French Ministry of Culture, in which ECOPROD has been a key player.
Anti-greenwashing clauses are reinforced and made explicit from the very start of the certification process.
supported by
audited by
For any questions regarding the Ecoprod Label, please contact us ([email protected]).
The benefits of the Ecoprod Label
Commit to reducing your environmental impact
Promote, lend credibility to and independently certify your green-production approach
Bring your teams together
Obtain financial support
Calculate your green-production score
Guide and structure your green-production approach
Testimonials about the Label
Behind the scenes of the green-production of *Dancing with the Stars*
Désenchantées: a TV series with the Ecoprod label
Yoroï : using the Ecoprod Label on an international co-production
Calculate your production’s green-score
In Carbon’Clap, measure the carbon footprint of your productions and manage your green-production process: the Ecoprod Label criteria are built into the tool, enabling you to identify the measures to implement to reduce your impact, calculate your green-score and prepare for certification.
