The Ecoprod team will be at the Cannes Film Festival from May 14th to May 21st
Shall we meet on the Croisette?
Schedule a meeting with Pervenche Beurier, Executive Director of Ecoprod
Schedule a meeting with Alissa Aubenque, Director of Operations and International Affairs at Ecoprod
- The Ecoprod Prize ceremony will take place on May 16 at 11:00 – Register now
- Discover the green events at the Festival below!
Eco Hub at the Marché du Film 2025
For the first time this year, ecology will have a dedicated booth in Cannes: Eco Hub, an initiative led by Greenigma and Green Film Shooting, in partnership with Ecoprod and Green Toolkit.
Head to Marché du Film (Riviera section) for conferences, panels, and networking events dedicated to sustainability in the film industry.
Green Events on the Croisette
Wednesday, May 14th
- 16:00 | Institut Français – Green-Production Workshop: Tools for responsible production and practice-sharing. In partnership with CST and Ecoprod.
- 17:30 | Producer’s Hub – Producing with Purpose : why sustainability matters. Access on invitation.
Friday, May 16th
- 11:00 | Film France / CNC Booth: Ecoprod Award Ceremony (with ACCEPTE)
- 16:30 | CST Booth – Village International Pantiero : Les Toiles Vertes – Overview of 2025 initiatives and upcoming projects (with ACCEPTE)
Saturday, May 17th
- 10:00 | Village Innovation (Pantiero) : Future-proof sets: well thought-out, environmentally-friendly and ready to use for VFX. With TSF studios and Provence Studios, in collaboration with Marché du Film
- 10:00 | Nordic House – Nordic Film Commissions Sustainability Update – Register
- 14:00 – 17:00 | Eco Hub – Marché du Film Riviera #D8: Eco Talk
- 14:00 | Les Toiles vertes Planet & People Test Manuela Collon – Collectif Les Toiles Vertes –
Les Toiles vertes collective presents the results of their initiative Planet&People test Cannes 2024 and Césars 2025 in partnership with the Observatoire des Imaginaires. The survey is being repeated for the 2025 Cannes Film Festival. Planet&People Test is a unique tool for measuring viewers’ feelings about the environmental and societal issues represented in films and audiovisual works. - 14:30 | Sustainable production: where to begin? Ludovica Chiarini, CEO of EcoMuvi, Italy
Whether you are a producer trying to navigate sustainability without loosing track of your budget and schedule, or whether you are a commissioner trying to determine what can be truly asked of your productions in relation to sustainable development, this talk is for you. EcoMuvi will provide a streamlined roadmap of key steps to keep in mind, no matter where in the world you are producing. - 15:00 | Green energy and greenwashing Birgit Heidsiek, Founder/ CEO of Green Film Shooting; Green Cinema Consultant of the German Federal Film Fund (FFA), Germany
Energy consumption is often the biggest factor in calculating the carbon footprint of a film production. By using renewable energy, the carbon footprint can be reduced enormously; however, energy offered as renewable does not always come from renewable sources. Sometimes it is only labeled as green. - 15:30 | Post production pollution. Final cut dilemmas Beata Migas, Director/Producer, CEO of Haddock Entertainment, Poland
Digital post production isn’t clean – rendering, editing, and cloud storage of massive files consume vast amounts of energy and emit loads of CO₂. Based on scientific research and the experience of Haddock Entertainment, its owner, film director and producer Beata Migas analyses the invisible environmental cost that lies behind every frame and shares best practices. - 16:00 | Green Toolkit: All-in-one Solution for Sustainable Production Eric Rueff, Green Consultant France
Green Toolkit is an all-in-one solution for calculating, reducing and certifying carbon footprints in film and TV production. Eric Rueff demonstrates its real-world application using the daily series Rote Rosen by Studio Hamburg Serienwerft (ARD Degeto). - 16:30 | Carbon’Clap – the free and easy-to-use carbon calculator Alissa Aubenque, Director of Operations, Ecoprod, France
Carbon’Clap is the leading free carbon calculator for the film and TV industry, empowering you to accurately measure the carbon footprint of your productions and reduce their environmental impact from pre- to post-production. Easily manage all your projects in one place, obtain certifications, and automate your company’s environmental reporting.
- 14:00 | Les Toiles vertes Planet & People Test Manuela Collon – Collectif Les Toiles Vertes –
Sunday, May 18th
- 11:00 | AUSTRIAN Film Pavilion | Village International Riviera No.104 – Green Filming Future now organzied by EVERGREEN PRISMA EUROPE & JOINT NETWORK, the Institute for Sustainability and Media, and the Association of Green Consultants Film & TV. Supported by the German Federal Film Board.
- 14:00 | Eco Hub – Marché du Film Riviera #D8 : Eco Talk(see below)
- 15:30 | BNP Paribas Terrace: CNC Plan Action Announcement: Let’s Speed Up! Discussion around incentives and best practices in France and Europe – Invite only event
- 16:00 | EU Media Booth: Speech by Magestion.pro
- 16:00 | EU Media Booth: TheGreenShot Presentation by its CEO, Max Hermans
Eco Hub Talks
- 14:00 Green Animation Alissa Aubenque, Director of Operations, Ecoprod, France; Linnea Merzagora, Green Film, Trentino Film Commission, Italy
Ecoprod and Green Film will present the upcoming Green Animation Guide and their collaborative work on creating common sustainability standards for the animation industry. - 14:30 Creativity with Nature in mind Maxim Jago, Filmmaker, Futurist, Author, US/UK
The film industry famously ignores the needs of the natural world and its own environmental impact but it is possible to create extraordinary results using production methods that are in harmony with this beautiful green world. Join Producer and Director Maxim Jago as he describes ways his forthcoming large scale one-room film production minimizes travel and waste while allowing more time for creativity. - 15:00 Can sustainability compliance be assessable for small and medium-sized film producers? Olga Hartšuk, Producer at Nafta Films, Estonia; Baltic Green Film – Sustainability Initiative
Sustainability in film is becoming more important than ever—but for small and mid-sized film producers, especially in smaller markets, it often feels confusing and overwhelming. The goal is to build a cross-standard matrix that helps producers understand the bigger picture and find practical ways to adapt sustainability strategies. Further down the line, this could lay the groundwork for approachable digital tools that make sustainable filmmaking more reachable.
- 15:30 Can AI Really Make Film Greener? Aidan Rhode, Filmmaker/AD, US/UK
This talk explores the potential – and pitfalls – of using AI to automate carbon calculations in film and TV production. Drawing on interviews with 30+ industry professionals and academic research, Aidan examines whether AI can enhance sustainability efforts, or simply shift the burden elsewhere. - 16:00 Playful & Engaging Sustainable Sets Heidi May- Production Sustainability Advisor at Netflix, Australia
Through creative challenges and incentives, productions have achieved measurable reductions in waste and energy use, proving that joy and engagement can drive meaningful environmental outcomes. Heidi May will emphasize the power of play and gamification, and its success in engaging cast, crew and creatives in adopting eco-friendly practices. By framing sustainability as both a practical necessity and a holistic approach to workplace well-being, crews become active participants in green initiatives. - 16:30 A Better Prod: tailor-made support Marie Azancot, Partner and Director of Operations, A Better Prod, France
- A Better Prod accompanies your production from measuring your carbon footprint, to its environmental and social approach on set and post-production, to obtaining the Ecoprod label. Marie Azancot will present a concrete case study of our support, using the tools we have developed.
- 17:00 Educating Sustainable Filmmakers for the Future Lydia Pilcher, Filmmaker, Educator, Cultural Strategist, US
The Green Film Schools Alliance (GFSA) works to integrate industry-level sustainable production practices into film school programs. This alliance is built around student ambassadors taking specific actions to reduce the impacts of physical production on the environment, a willingness to share best practices, and a pledge to further sustainable initiatives at all schools.
Monday, May 19th
- 10:00 | CST Booth : CanneS Technique – Ma gestion.pro : What if the digitalization of expenses was no longer a burden but a lever for collective efficiency? with Marguerite Blank (founder of Ma gestion.pro)
- 10:30 | Pavilion 101, International Village Riviera: How Will the CNC Further Support Sustainable Productions
- 12:30 | Île Sainte-Marguerite: Educational Workshop – Filming and Biodiversity. Insightful excursions to better prepare for shoots in natural environments. Organized by Les Toiles Vertes Collective, in partnership with Ecoprod. Registration required
- 16:00 | Les Palmes Beach : Golden Globes Prize for Documentary. Presented by Artemis Rising Foundation
- 16:30 | Eco Hub – Riviera #D8 : Eco Talk – StepUP
- 19:00 | Les Palmes Beach : Global Production Awards – Invite only event . The Global Production Awards celebrates sustainable global production in film and TV
Tuesday, May 20th
- 10:00 | Stand CST Village International Pantiero Booth 206 : CanneS Technique : Virtual set, real stakes : alternative green production training. With Serge Ladron De Guevara, Carbon Manager at STUDIOTF1
Wednesday, May 21st
- 15:00 | Les Palmes Beach: Panel – CUT! Artistic freedom in times of crisis: what role for creation? With Climate Spring – On est Prêt – ChangeNOW – Imagine 2050 – ECCA / United Nations – Think-Film Impact Production. Everything is connected: democratic, technological, and ecological pressures are converging, challenging not only how we create in 2025, but how we organise and respond collectively. This conversation brings together voices from across culture to explore how artists are pushing back, speaking out, and imagining new futures together
Planet & People Test – Cannes 2025
Once again this year, festival goers are invited to answer the Planet&People Test from Collectif Les Toiles Vertes and L’Observatoire des Imaginaires.
This test aims to gather viewers’ feelings about environmental and societal issues represented in films featured in the 78th edition of the Cannes Film Festival.
